Guest Post Policy
The Biglaw Investor publishes guest posts from regular readers, finance/investing published authors, other well-established finance bloggers, professional financial advisors, and those with specific expertise on a subjects relating to highly-educated professionals and their finance or investing decisions. If you have something unique to contribute that you think would be interesting and helpful to a bunch of lawyers, please send us a guest post.
Unfortunately, a lot of the emails I receive asking for a guest post are for articles that are poorly written, unfocused and not addresses to lawyers or other professionals. These types of guests post are often specifically for the purpose of getting a link form The Biglaw Investor to a third-party site. As you can imagine, these types of articles don’t get published.
When I first started the site, my biggest worry was that I’d run out of ideas for posts. Now that the site has gained some traction, I realize I will never run out of ideas for posts. I have a digital inbox filled with blog post ideas and am therefore never going to be in a position where I am desperate to publish whatever I can grab my hands on.
Typically, there are 1-2 months worth of posts already written and scheduled to be published at any given time (how else can I manage corporate deal work that at times demands 110% of my attention?). If I ever run out of quality material to publish, I will simply post less frequently.
The point of a guest post is to bring a new voice to the site with information that either sheds light on a new perspective or that covers topics where my experience is lacking (e.g. being a woman in a law firm). Your article should not cover information that is easily available in a quick google search.
Please see the following guidelines for guest posts:
1) Link Policy. Please include relevant links to external content (including your own) and internal links to The Biglaw Investor (if relevant). I may add some internal links if I feel they add to the post, although I’m likely to do so in my comments. Our readers are looking for good ideas and so appreciate links that either back up certain claims or help them understand more about a topic.
2) Affiliate Links. Do not include any affiliate links in your guest post. They will be stripped out.
3) Quality. The target audience for this blog is lawyers and other highly-educated professionals. Therefore, you must have a native (or fluent) command of the English language. If there are multiple grammar or spelling errors in your post, I am unlikely to publish it.
Additionally, the audience doesn’t come to this site to read financial advice directed at the general public. There are plenty of other finance blogs filling that need. There are very few financial blogs written for lawyers. If your article isn’t connected to being a lawyer or highly-educated professional, I’m not going to publish it.
You should know more about the subject of your article than I do. Or your post should include a personal perspective on the subject (we’re all here to learn together and my life is only one path, so other perspectives are welcome).
Do not write about current events. Your article should be “evergreen” as much as possible. I write articles months in advance of their publication and so there may be a gap of 1-6 months between the submission of your article and its eventual publication. Please keep this in mind. My goal is to keep the vast majority of the content on this site from becoming outdated.
4) Length. There are no strict length requirements. Take a look at other articles on the site to get a feel. Post shorter than 600 words are generally not comprehensive enough to be worth publishing. Once you cross over 2500 words, it’s generally too long. I’d say that 1000 – 1500 words seems to be the ideal length. Regardless of the length, the content is much more important and I doubt I’d reject a post solely due to its length as long as it contained great information.
5) Submission. All correspondence should be from the author. If you’re using an assistant to shop around a guest post, you’re probably not a good fit for this site. The proposed article should be submitted as a text file or Google doc with your initial contact to me via email. If you can send it to me in Markdown, even better. There’s no need to ask if we accept guest posts or to pitch us with an idea. Just send the guest post. Do not send an email asking for topics to write about. Your post’s topic should be about topics where you’re an expert or where you have personal experience. If it is well-written and would be useful to my targeted readers, we’ll publish it. Otherwise, I’ll let you know within a day or two that we won’t be publishing it so you can submit it elsewhere. Do not submit a “draft” article. When an article is submitted, I assume it’s in final form. We don’t need to see any works in progress.
6) Duplicate Material. Do not submit articles you have published elsewhere or plan to publish on other sites. Google hates duplicate content and both sites are penalized for the duplication. It is okay to publish an excerpt of your post on your site and then include a link to this site. But under no circumstances can you republish a large portion of the post or the post in its entirety. If this isn’t going to work for you, save us both a lot of headache and don’t submit the article.
7) Anonymity. While I need some proof that you are who you say you are, I’m happy to publish guest posts from people that wish to remain anonymous. I would encourage you to consider publishing under your name but can understand that it might be preferable to go “anonymous” for some subject matters.